# New Heritage Capital: Private Equity

> New Heritage Capital specializes in private equity for founder and entrepreneur\-owned businesses through minority recapitalization and growth equity structures\.

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## Pages
- [Home](https://www.newheritagecapital.com/)
- [For Founders](https://www.newheritagecapital.com/for-founders/)
- [Our Investment Strategy](https://www.newheritagecapital.com/our-difference/)
- [Deal Source Strategy](https://www.newheritagecapital.com/for-deal-sources/)
- [News](https://www.newheritagecapital.com/news/)

## Posts
- [PowerRail Announces Strategic Partnership With New Heritage Capital](https://www.newheritagecapital.com/news/powerrail-announces-strategic-partnership-with-new-heritage-capital/)
- [A New Chapter Begins at JA Moody](https://www.newheritagecapital.com/news/ja-moody-moody-marine-service-enters-electrical-distribution/)
- [New Heritage Capital Exits Investment in Portfolio Company, Stratus](https://www.newheritagecapital.com/news/new-heritage-capital-exits-investment-in-portfolio-company-stratus/)
- [Icelandirect Acquires SOMA LABS, Significantly Expanding Dosage Form Manufacturing Capabilities for Human and Pet Supplement Brands](https://www.newheritagecapital.com/news/icelandirect-acquires-soma-labs/): Icelandirect, LLC \(“Icelandirect”\), a portfolio company of New Heritage Capital, has acquired SOMA LABS, a New Jersey\-based supplement manufacturer specializing in solid dosage form production\. The transaction closed in February 2026\.  The acquisition is a direct investment in capability — expanding what Icelandirect can build, manufacture, and deliver for its clients across both the human nutrition and pet supplement markets\.
- [New Heritage Capital Earns 2025 Private Equity Investing Solution of the Year](https://www.newheritagecapital.com/news/new-heritage-capital-earns-2025-private-equity-investing-solution-of-the-year/): For many founder\-owners, the traditional path to private equity capital has always involved a difficult trade\-off—sell a majority ownership stake to gain the desired liquidity but relinquish control to the new investors\. For decades, successful founder\-owners have accepted that trade\-off between liquidity and control\.

## People
- [Kevin Corcoran](https://www.newheritagecapital.com/staff/kevin-corcoran/)
- [Sarah Kalousdian](https://www.newheritagecapital.com/staff/sarah-kalousdian/)
- [Anna Hilzinger](https://www.newheritagecapital.com/staff/anna-hilzinger/)
- [Anna Wang](https://www.newheritagecapital.com/staff/anna-wang/)
- [Tristan Velez](https://www.newheritagecapital.com/staff/tristan-velez/)

## Podcasts
- [Bain Capital](https://www.newheritagecapital.com/podcasts/bain-capital/): John Connaughton reflects on the firm's evolution into one of the world's leading private equity firms, sharing insights on leadership, investing for exceptional returns, and Bain Capital's commitment to remaining privately held\.
- [Permanent Equity](https://www.newheritagecapital.com/podcasts/permanent-equity/): Emily Holdman discusses the firm’s long\-term investment philosophy, her journey from journalism and marketing into private equity, and how Permanent Equity’s patient capital model sets it apart in the market\.
- [Ficus Advisors](https://www.newheritagecapital.com/podcasts/ficus-advisors/): Morgan Witham shares insights on helping management teams navigate private equity ownership, reflects on her rise in the M\&A industry, and discusses the leadership and resilience forged through personal adversity\.
- [Capstone Partners](https://www.newheritagecapital.com/podcasts/capstone-partners/): John Ferrara reflects on his unconventional path from professional baseball to investment banking, the growth and sale of Capstone, and the personal values that have shaped his leadership and career\.
- [Mesirow Financial](https://www.newheritagecapital.com/podcasts/mesirow-financial/): Rocky Pontikes discusses his role in building the firm into a leading middle\-market M\&A advisor and shares perspectives on the evolving landscape of middle\-market companies\.

## Portfolio
- [PowerRail](https://www.newheritagecapital.com/portfolio/powerrail/)
- [JA Moody](https://www.newheritagecapital.com/portfolio/ja-moody/)
- [Stratus Technologies](https://www.newheritagecapital.com/portfolio/stratus/)
- [EPTAM Precision](https://www.newheritagecapital.com/portfolio/eptam-precision/)
- [Covalent Health](https://www.newheritagecapital.com/portfolio/covalent-health/)

## Categories
- [DeWinter Group](https://www.newheritagecapital.com/news/category/dewinter-group/)
- [PowerRail](https://www.newheritagecapital.com/news/category/powerrail-2/)
- [JA Moody](https://www.newheritagecapital.com/news/category/ja-moody/)
- [Brilliant](https://www.newheritagecapital.com/news/category/brilliant/)
- [Stratus](https://www.newheritagecapital.com/news/category/stratus/)

## Most Listened Categories
- [Most Listened To](https://www.newheritagecapital.com/podcasts/most-listened-to/)

## Optional
- [Sitemap index](https://www.newheritagecapital.com/sitemap_index.xml)